Course Information
Sales Skills Using the DISC Methodology
DISC-Based Sales Skills
Apply the DISC methodology to recognize customer behavior styles, adapt communication, handle objections and improve sales conversations.
Table of Contents
1. Course Introduction
Sales Skills Using the DISC Methodology is increasingly important as organizations need practical capability that connects strategy, daily execution and measurable results. Without a structured approach, teams often rely on experience alone, making outcomes inconsistent and difficult to sustain.
This course provides the concepts, tools and practice needed to strengthen DISC-based selling. Participants learn how to analyze current situations, select appropriate methods and apply them to realistic workplace cases.
The program is designed for practical application. Through discussion, exercises and guided reflection, participants build a clear action orientation and prepare to transfer learning into their own work environment.
2. Learning Objectives
- Explain the core principles and business value of DISC-based selling.
- Analyze current practices, gaps and risks related to disc fundamentals for sales.
- Use practical tools and templates to apply recognizing customer behavior styles in workplace situations.
- Coordinate with relevant stakeholders and communicate expectations clearly during implementation.
- Handle common obstacles, deviations or resistance without losing focus on objectives.
- Build an action plan to apply, monitor and sustain improvements after the course.
3. Target Participants
- Sales Representatives and Business Development TeamsNeed to approach customers, understand needs, communicate value and improve conversion quality.
- Sales Managers, Supervisors and Team LeadersManage targets, coach sales behavior, monitor pipelines and improve team performance.
- Account Managers and Customer-Facing ProfessionalsDevelop relationships, handle objections, coordinate service and grow customer value.
- Business Owners and Commercial LeadersNeed a practical sales management foundation to improve revenue systems and execution discipline.
4. Course Content
The six-part course content covers DISC fundamentals for sales, recognizing customer behavior styles, adapting communication and rapport, needs discovery by DISC style, objection handling and persuasion by style and sales action planning with DISC, moving from foundation to practical workplace application.
PART 01 Disc Fundamentals For Sales
- Define dISC fundamentals for sales and its role in DISC-based selling.
- Clarify key concepts, terms and expected outcomes.
- Identify common challenges and failure points in real work.
- Connect the module content with team performance and business results.
- Use a practical checklist or framework to analyze the situation.
- Review workplace examples and discuss lessons learned.
- Practice applying the method through a job-relevant case.
- Summarize key takeaways and actions for implementation.
PART 02 Recognizing Customer Behavior Styles
- Define recognizing customer behavior styles and its role in DISC-based selling.
- Clarify key concepts, terms and expected outcomes.
- Identify common challenges and failure points in real work.
- Connect the module content with team performance and business results.
- Use a practical checklist or framework to analyze the situation.
- Review workplace examples and discuss lessons learned.
- Practice applying the method through a job-relevant case.
- Summarize key takeaways and actions for implementation.
PART 03 Adapting Communication And Rapport
- Define adapting communication and rapport and its role in DISC-based selling.
- Clarify key concepts, terms and expected outcomes.
- Identify common challenges and failure points in real work.
- Connect the module content with team performance and business results.
- Use a practical checklist or framework to analyze the situation.
- Review workplace examples and discuss lessons learned.
- Practice applying the method through a job-relevant case.
- Summarize key takeaways and actions for implementation.
PART 04 Needs Discovery By Disc Style
- Define needs discovery by DISC style and its role in DISC-based selling.
- Clarify key concepts, terms and expected outcomes.
- Identify common challenges and failure points in real work.
- Connect the module content with team performance and business results.
- Use a practical checklist or framework to analyze the situation.
- Review workplace examples and discuss lessons learned.
- Practice applying the method through a job-relevant case.
- Summarize key takeaways and actions for implementation.
PART 05 Objection Handling And Persuasion By Style
- Define objection handling and persuasion by style and its role in DISC-based selling.
- Clarify key concepts, terms and expected outcomes.
- Identify common challenges and failure points in real work.
- Connect the module content with team performance and business results.
- Use a practical checklist or framework to analyze the situation.
- Review workplace examples and discuss lessons learned.
- Practice applying the method through a job-relevant case.
- Summarize key takeaways and actions for implementation.
PART 06 Sales Action Planning With Disc
- Define sales action planning with DISC and its role in DISC-based selling.
- Clarify key concepts, terms and expected outcomes.
- Identify common challenges and failure points in real work.
- Connect the module content with team performance and business results.
- Use a practical checklist or framework to analyze the situation.
- Review workplace examples and discuss lessons learned.
- Practice applying the method through a job-relevant case.
- Summarize key takeaways and actions for implementation.
5. Training Methodology
The class is delivered in small groups with a learner-centered approach. The instructor presents concise concepts, facilitates discussion, leads case practice, provides feedback and helps participants convert knowledge into applied workplace behavior.
6. Class Information
| Expected Opening Date | Schedule | Training Hours | Location | Tuition Fee | Register |
|---|---|---|---|---|---|
| To be updated | Saturday – Sunday | 08:30 – 16:30 | Ho Chi Minh City | VND 4,500,000 | Register |
| To be updated | Monday – Thursday | 18:00 – 21:30 | Hanoi | VND 4,500,000 | Register |
Note:The opening schedule is tentative and may be adjusted based on the number of registered participants, class delivery conditions and the actual training plan. Masterskills will confirm the official schedule with participants before the opening date.
- Duration:2 days / 4 sessions; maximum 35 participants per class.
- Ho Chi Minh City:224 Dien Bien Phu, Ban Co Ward, Ho Chi Minh City.
- Hanoi:51 Le Dai Hanh, Hai Ba Trung Ward, Hanoi.
- Corporate In-House Training:Delivered at the office or factory; pricing is based on design scope, delivery location and class size.
- Additional Costs:Instructor travel and accommodation costs are determined by the delivery location, if applicable.
7. Learning Materials & Certification
Participants receive copyrighted course materials prepared by Masterskills, practice handouts, self-assessment forms and reference materials aligned with business situations.
10. Representative Clients
Selected practical training programs with content close to this course topic that Masterskills has delivered for corporate clients.
Customer Psychology and BehaviorRMIT University - Ho Chi Minh City
Customer Psychology and BehaviorCompany Bayer Vietnam - Nam Dinh
Customer Psychology and Behavior B2BCompany E-Soft Vietnam - Ho Chi Minh City
Customer Psychology and BehaviorCompany Bayer Vietnam - Nam Dinh
Customer Experience JourneyMilitary Commercial Joint Stock Bank (MB Bank) - Ho Chi Minh City
Negotiation and Persuasion SkillsTelecommunications Center MobiFone - Ho Chi Minh City
Sales Staff Supervision SkillsCompany Toyota Ben Thanh - Ho Chi Minh City
Professional Sales Staff SupervisionCompany FMC Vietnam – Ho Chi Minh City
Ready to develop DISC-based selling capability for your team?
Masterskills experts are ready to advise on a Sales Skills Using the DISC Methodology program aligned with your business objectives.

