Course Information
Telephone Sales Skills
Telephone Sales Skills
Build the capability to conduct professional telephone sales conversations, open calls effectively, discover needs, present value and handle objections.
Table of Contents
1. Course Introduction
Telephone Sales Skills is increasingly important as organizations need practical capability that connects strategy, daily execution and measurable results. Without a structured approach, teams often rely on experience alone, making outcomes inconsistent and difficult to sustain.
This course provides the concepts, tools and practice needed to strengthen telephone sales. Participants learn how to analyze current situations, select appropriate methods and apply them to realistic workplace cases.
The program is designed for practical application. Through discussion, exercises and guided reflection, participants build a clear action orientation and prepare to transfer learning into their own work environment.
2. Learning Objectives
- Explain the core principles and business value of telephone sales.
- Analyze current practices, gaps and risks related to telephone sales mindset.
- Use practical tools and templates to apply call preparation and opening scripts in workplace situations.
- Coordinate with relevant stakeholders and communicate expectations clearly during implementation.
- Handle common obstacles, deviations or resistance without losing focus on objectives.
- Build an action plan to apply, monitor and sustain improvements after the course.
3. Target Participants
- Sales Representatives and Business Development TeamsNeed to approach customers, understand needs, communicate value and improve conversion quality.
- Sales Managers, Supervisors and Team LeadersManage targets, coach sales behavior, monitor pipelines and improve team performance.
- Account Managers and Customer-Facing ProfessionalsDevelop relationships, handle objections, coordinate service and grow customer value.
- Business Owners and Commercial LeadersNeed a practical sales management foundation to improve revenue systems and execution discipline.
4. Course Content
The six-part course content covers telephone sales mindset, call preparation and opening scripts, voice, tone and listening techniques, needs discovery by phone, objection handling and closing on calls and follow-up and call performance improvement, moving from foundation to practical workplace application.
PART 01 Telephone Sales Mindset
- Define telephone sales mindset and its role in telephone sales.
- Clarify key concepts, terms and expected outcomes.
- Identify common challenges and failure points in real work.
- Connect the module content with team performance and business results.
- Use a practical checklist or framework to analyze the situation.
- Review workplace examples and discuss lessons learned.
- Practice applying the method through a job-relevant case.
- Summarize key takeaways and actions for implementation.
PART 02 Call Preparation And Opening Scripts
- Define call preparation and opening scripts and its role in telephone sales.
- Clarify key concepts, terms and expected outcomes.
- Identify common challenges and failure points in real work.
- Connect the module content with team performance and business results.
- Use a practical checklist or framework to analyze the situation.
- Review workplace examples and discuss lessons learned.
- Practice applying the method through a job-relevant case.
- Summarize key takeaways and actions for implementation.
PART 03 Voice, Tone And Listening Techniques
- Define voice, tone and listening techniques and its role in telephone sales.
- Clarify key concepts, terms and expected outcomes.
- Identify common challenges and failure points in real work.
- Connect the module content with team performance and business results.
- Use a practical checklist or framework to analyze the situation.
- Review workplace examples and discuss lessons learned.
- Practice applying the method through a job-relevant case.
- Summarize key takeaways and actions for implementation.
PART 04 Needs Discovery By Phone
- Define needs discovery by phone and its role in telephone sales.
- Clarify key concepts, terms and expected outcomes.
- Identify common challenges and failure points in real work.
- Connect the module content with team performance and business results.
- Use a practical checklist or framework to analyze the situation.
- Review workplace examples and discuss lessons learned.
- Practice applying the method through a job-relevant case.
- Summarize key takeaways and actions for implementation.
PART 05 Objection Handling And Closing On Calls
- Define objection handling and closing on calls and its role in telephone sales.
- Clarify key concepts, terms and expected outcomes.
- Identify common challenges and failure points in real work.
- Connect the module content with team performance and business results.
- Use a practical checklist or framework to analyze the situation.
- Review workplace examples and discuss lessons learned.
- Practice applying the method through a job-relevant case.
- Summarize key takeaways and actions for implementation.
PART 06 Follow-Up And Call Performance Improvement
- Define follow-up and call performance improvement and its role in telephone sales.
- Clarify key concepts, terms and expected outcomes.
- Identify common challenges and failure points in real work.
- Connect the module content with team performance and business results.
- Use a practical checklist or framework to analyze the situation.
- Review workplace examples and discuss lessons learned.
- Practice applying the method through a job-relevant case.
- Summarize key takeaways and actions for implementation.
5. Training Methodology
The class is delivered in small groups with a learner-centered approach. The instructor presents concise concepts, facilitates discussion, leads case practice, provides feedback and helps participants convert knowledge into applied workplace behavior.
6. Class Information
| Expected Opening Date | Schedule | Training Hours | Location | Tuition Fee | Register |
|---|---|---|---|---|---|
| To be updated | Saturday – Sunday | 08:30 – 16:30 | Ho Chi Minh City | VND 4,500,000 | Register |
| To be updated | Monday – Thursday | 18:00 – 21:30 | Hanoi | VND 4,500,000 | Register |
Note:The opening schedule is tentative and may be adjusted based on the number of registered participants, class delivery conditions and the actual training plan. Masterskills will confirm the official schedule with participants before the opening date.
- Duration:2 days / 4 sessions; maximum 35 participants per class.
- Ho Chi Minh City:224 Dien Bien Phu, Ban Co Ward, Ho Chi Minh City.
- Hanoi:51 Le Dai Hanh, Hai Ba Trung Ward, Hanoi.
- Corporate In-House Training:Delivered at the office or factory; pricing is based on design scope, delivery location and class size.
- Additional Costs:Instructor travel and accommodation costs are determined by the delivery location, if applicable.
7. Learning Materials & Certification
Participants receive copyrighted course materials prepared by Masterskills, practice handouts, self-assessment forms and reference materials aligned with business situations.
10. Representative Clients
Selected practical training programs with content close to this course topic that Masterskills has delivered for corporate clients.
Sales Staff Supervision SkillsToyota Ben Thanh Company - Ho Chi Minh City
Professional Sales Staff SupervisionCompany FMC Vietnam – Ho Chi Minh City
Sales Channel SupervisionVietnam Post Corporation (VNPost) - Ho Chi Minh City
Customer Psychology and BehaviorDai Hoc RMIT - Ho Chi Minh City
Customer Psychology and BehaviorCompany Bayer Vietnam - Nam Dinh
Customer Psychology and Behavior B2BCompany E-Soft Vietnam - Ho Chi Minh City
Professional Selling SkillsPilmico Vietnam Feed Joint Stock Company - Dong Thap
Customer Psychology and BehaviorCompany Bayer Vietnam - Nam Dinh
Ready to develop telephone sales capability for your team?
Masterskills experts are ready to advise on a Telephone Sales Skills program aligned with your business objectives.

